Smart Fabrics in Fashion and Entertainment Market: Estimated To Be Driven By Innovation And Industrialization By 2019 - 2027

 

Global Smart Fabrics in Fashion and Entertainment Market: Overview

Smart fabrics have an electronic chips embedded in them. Their ability to transform, grow, communicate, and even conduct energy differentiates them from the normal textiles, hence adding value to the wearer. As a result of growing trends to move data analysis and communication from smart devices directly to the human body, the connected devices have undergone many changes. Businesses are implementing number of sensors, machine learning, and big data technology to analyse and provide the consumers with more data about their bodies and lives. This emerging field of products will have a dramatic impact on human computer interaction. This in turn is boosting the growth of global smart fabrics in fashion and entertainment market in the forecast period of 2018 to 2026.

A recent report by Transparency Market Research offers an in-depth analysis of the global smart fabrics in fashion and entertainment market.  It also enlightens various facets of the market such as notable developments, key drivers and restraints, and opportunities for the businesses. The report also offers a detailed regional analysis of global smart fabrics in fashion and entertainment market.

Global Smart Fabrics in Fashion and Entertainment Market: Notable Development

• In January 2018, Twinery MAS launched Nova, the high visibility jacket with on-demand illumination. This flexible, lightweight jacket by the company was designed to become an essential addition to every outdoor enthusiast’s wardrobe. Nova features patent-pending LightGuide technology that is embedded into the fabric, and activates on demand, to illuminate people and ensure high visibility protection for up to eight hours.
• In December 2017 Stoll and Myant Inc. joined hands to revolutionize the smart textiles industry. This collaboration is expected to have a direct impact on the textile manufacturing industry worldwide, as it raises the bar for functional computing textiles.
• The Levi’s Commuter Trucker Jacket with Jacquard by Google was launched in October 2017 and is now available online, as well as in select Levi’s stores in Santa Monica, Chicago, New York, and San Francisco.

Some of the major players of the global global smart fabrics in fashion and entertainment market are: IQ Smart Clothing Inc., E L Du Pont De Nemours and Company, Outlast Technologies LLC, Schoeller Technologies AG.

Global Smart Fabrics in Fashion and Entertainment Market: Key Drivers

As a result of ever increasing applications of electronic devices in day to day lives is one of the key parameter that is driving the growth of global smart fabrics in fashion and entertainment market. Also, the ease of use of smart fabrics and the integration of electronic devices within the textile, make it an integrated device for use as a simple fabric, which further contributes to the flourishing global smart fabrics in fashion and entertainment market. The convergence of the internet of things, 3D printing, and nanotechnologies is creating enormous opportunities for fashion and apparel, with an increasing number of products integrating sensors, to generate and respond to data and perform a range of various functions is yet again a key parameter that is supporting the growth of global smart fabrics in fashion and entertainment market.

Global Smart Fabrics in Fashion and Entertainment Market: Regional Analysis

As a result of increasing demands of the electronic wearables in various countries of North America, the region is expected to witness the highest growth of smart fabrics in fashion and entertainment market in the forecast period. The region leads the market of smart fabrics showcasing enormous responsiveness in a controlled manner. Also rising preferences for automated machines and gadgets by the users in the region the smart fabrics in fashion and entertainment market.

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This intelligence report by TMR is the outcome of intense study and rigorous assessment of various dynamics shaping the growth of the market. TMR nurtures a close-knit team of analysts, strategists, and industry experts who offer clients tools, methodologies, and frameworks to make smarter decisions. Our objective, insights, and actionable analytics provide CXOs and executives to advance their mission-critical priorities with confidence.

The scrutiny of the various forces impacting the dynamics of the market, and key and associated industries, guides enterprises in understanding various consumer propositions. Our clients leverage these insights and perspectives to enhance customer experience in the fast-paced business environment.

All our insights and perspectives are broadly based on 4 Pillars or Stages: ASBC-S, which offer an elaborate and customizable framework for the success of an organization. The essence and the roles of these in organizational successes are highlighted below:

• Agenda for CXOs: TMR, through the study, sets the tone for agendas that are pertinent to CEOs, CFOs, CIOs, and other CXO executives of businesses operating in the market. The perspectives help our clients to bridge the gap between agenda and action plan. TMR strives to offer guidance to CXOs to undertake mission-critical activities empowered by various business analysis tools, and boost the performance of the organizations. The perspectives guide you to decide on your own marketing mix that align well with the policies, visions, and mission.
• Strategic Frameworks: The study offers how organizations are setting both short-term and long-term strategic plans. Our team of experts collaborate and communicate with you to understand these to make your organizations sustainable and resilient during tough times. The insights help them decide sustainable competitive advantage for each business units.
• Benchmarking for Deciding Target Markets and Brand Positioning: The assessments in the study provides a scrutiny of marketing channels and marketing mix. Our various teams work synergistically with you to help identify your actual and potential direct, indirect, and budget competition areas. Additionally, the study helps you decide most effective budgets for various processes and promotional activities. Furthermore, the study guides you to set benchmarks for integrating people and processes with the 4Ps of marketing. Eventually, this will empower you to find out unique propositioning strategies and niches.

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