Writing and Marking Instruments Market: Top Key Vendors, Segmentation, And SWOT Analysis By 2016 - 2024
A writing instrument or writing implement is an object used to produce writing. Writing instruments can also be employed for drawing, painting, and technical drawing. Their primary function is to generate smooth writing. The global writing and marking instruments market is poised to expand at a significant rate over the forecast period. A strong emphasis on education has led to the overall rise in the number of students receiving admissions in schools and colleges, thereby fuelling the demand for writing and marking instruments. Other major contributing factors include the popularity of personalized writing instruments as gifts, and the growing acceptance of high-quality pens as a status symbol. Increasing correspondence over the internet reducing the need for written communication is a major challenge faced by writing and marking instruments. However, the rising literacy rates in emerging countries coupled with the growing prominence of luxury fountain pens are ...