Mobile Money Market: Rising Demand for Mobile Payment Methods Boosts Global Mobile Money Market
The global mobile money market is currently witnessing intense competition, which is expected to intensify further with the entry of new players in the coming years. As per a new study by Transparency Market Research (TMR), Square, Inc., PayPal Holdings, Inc., Boku, Inc., WePay, Inc., and Fortumo OÜ are some of the leading market players. These companies held nearly 40% of the global market in 2015. Leading companies in the market are looking to consolidate market share to gain competitive edge. For instance several companies are engaging in strategic collaborations, while several others are acquiring promising smaller players to have a stronger foothold in the global mobile money market. Furthermore, many emerging and established players are offering small and medium-sized companies user-friendly and secure features in order to gain competitive strength. Also as a part of their strategy, the market players are capitalizing on opportunities available in emerging economies across...