Lingerie Market by New Business Developments, Innovations, And Top Companies 2016 - 2024
Several popular brands in the global lingerie market have focused on multiple aspects pertaining to customer inclinations in order to retain their stronghold, notes Transparency Market Research (TMR). Lingerie powerhouse brands are focused on launching products that tend to resonate with a positive body image for women. A growing number of players in the global lingerie market have been actively engaged in opening new retail outlets in new regions, to bolster their geographic footprints and attract more consumers. A growing number of players are also bolstering sales revenue by focusing on proclivities of emerging demographic, notably teen children. Leading companies who accounted for dominating shares in the global lingerie market in 2015 were PVH Corporation, Jockey International Inc., Hanes International, L Brands Inc., and LVMH. The global lingerie market stood at US$33.18 billion in 2015 and is projected to be touch a valuation of US$55.83 billion by the end of 2...