Skincare Market: Excessive Growth Opportunities Estimated To Be Experienced 2016 - 2024
Global Skincare Market: Overview
Both cosmetic and medical products constitute the global skincare market. While the cosmetic products help in augmenting beauty, the medical products help to tackle skin-related problems such as rashes. The global skincare market can be broadly segmented into face creams and body lotions. The face cream segment can be further classified based on the different types of products into skin brightening, sun protection, and anti-aging products.
Among the two, the face cream segment leads with a staggering share in the market. The rising number of working women around the world and the easy availability of such products online these days has brought about exponential growth in the segment so far. Going forward too, face creams will experience robust demand. As far as the competitive landscape is concerned, key market players in the global skincare market are resorting to mergers and acquisitions, partnerships and collaborations, and product development to stay ahead of their competitors.
A report by Transparency Market Research examines the global skincare market in details by classifying it based on different parameters and by analyzing the different growth drivers and restraints shaping its growth trajectory. It also profiles the prominent companies operating in the market.
Global Skincare Market: Drivers and Trends
Growing awareness about one’s looks and skin quality, coupled with the rising spending power of people worldwide, are factors at the forefront of driving demand in the global skincare market. Aggressive marketing strategies of existing players along with massive investment in research and development to create innovative products have also led to significant increase in sales. Besides, the omnipresent polluted environment, global warming, and the busy lifestyle, affecting the quality of skin, has also been bolstering swift uptake of products that help to protect the skin and thwart damages to it.
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Global Skincare Market: Regional Outlook
Geographically, North America and Europe dominate the global skincare market with maximum share. Going forward, however, Asia-Pacific region will gain the most on the back of robust demand from developing countries with fast-growing economies such as China and India. The increasing awareness about organic products and the rising fortunes of the middle-class populace, has facilitated a massive upswing in the skincare products market in the region so far. The same factors will also bring about growth in the near future.
Companies Mentioned in Report
To present an in-depth assessment of the competition prevailing in the global skincare market, the report profiles companies such as Johnson & Johnson, Private Label, Warner-Lambert, Unilever, Cosmair Bristol-Myers Squibb, Jergens, and Beiersdor.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers’ or customers’ journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
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