India Wine Cooler and Chest Freezer Market: Changing Lifestyle and Consumption Pattern of Consumers Drives Growth

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Some of the main players in the India wine cooler and chest freezer market are AB Electrolux, Haier lnc, Kieis Ltd., Elan Professional Appliances Pvt. Ltd, Westinghouse Electric Corporation, Rockwell Industries Ltd., The Middleby Corporation, Western Refrigeration Private Limited, Whirlpool of India Limited, and Williams Refrigeration. Such companies are known to have leveraged strategic partnerships, joint ventures, and carefully-considered mergers and acquisitions to diversify their product portfolios, increase their customer base across geographies, and thus expand their market shares.

India is one of the key markets for wine cooler and chest freezer in Southeast Asia. A report by Transparency Market Research forecasts the market in India to expand at 4.9% CAGR during the period between 2017 and 2025. Rising at this rate, the report expects the market to attain a value of US$ 197.8 mn by 2025 from US$ 127.5 mn in 2016.

Economic Development in South India makes it Top Market

The TMR report finds that the segment of chest freezers accounted for a dominant share in the market – about 65.0% – in 2016. In the years ahead too, the chest freezer segment is predicted to retain its leading position due to the expansion in the service and hospitality sector comprising of restaurants, food chains, and the tourism industries. Changing lifestyles and habits of consumers will also contribute to the growth in the segment.


The TMR report throws light on the regional markets in North, East, South, and West India. Among them, the wine cooler and chest freezer market in South India grosses maximum revenue. This is because of the high consumption of processed food and beverages in the region, which in turn is on account of the increasing spending capacity of the people in the region due to its comparatively higher economic growth.

Surging Demand for Processed Foods and Beverages Boosts Market Majorly

Majorly boosting the market for wine cooler and chest freezer in India is the massive uptake of processed foods and beverages. This has been primarily stoked by the economic development of the nation which has not just increased the average disposable income of the people but also brought about changes in their lifestyle and consumption patterns. A booming tourism industry too is said to be boosting demand.

Comments

  1. Shikha25 February 2020 at 20:46

    Great share, this guide very helpful and is great for what I am looking, along with this I also referred top rated commercial chest freezers on the market, it will also help to best buy.

    ReplyDelete
  2. AlayaSEO10 October 2020 at 09:17

    I think this is an informative post and it is very useful and knowledgeable. therefore, I would like to thank you for the efforts you have made in writing this article. best deep freezer brand in India

    ReplyDelete

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